Kudos

“Inotivity truly walks the innovation talk. As our chief Ideator, Marty Baker has had a tremendous impact on helping us develop the world’s first intelligent internet. If you’re looking for keen insights and true innovative thinking, put Inotivity at the top of your list.”

Robert Haddock

CEO, Coosmic
Creator and patent holder for the SIM card and the first Smartphone.

“Inotivity is a concept whose time has come. And Marty Baker is the ideal driver. Marty understands creativity from the inside out. He’s had big league experience in many categories. I don’t think there is an area of creative exploration in business where he couldn’t excel. If you want to see the future of your business, you need the kind of vision and imagination guidance Inotivity provides.”

Tom Monahan

President, Before & After
Headmaster at Ad Orphans
Author of The Do It Yourself Lobotomy: Open Your Mind to Greater Creative Thinking

“Inotivity along with circle S studio led our senior management team in a two-day IdeaStorming session that helped us refocus and reenergize our branding and marketing initiatives. If you’re looking for breakthrough ideas, team building and focused innovation, I highly recommend Marty Baker and Inotivity.”

Mark Hourigan

President, Hourigan Construction

“Marty is one of those rare creative people that never stops generating ideas.  His ability to put a uniquely-funny spin on things, produces concepts that fresh and memorable.  He is a joy to work with.”

Leo Circo

Creative Director, Saatchi & Saatchi LA

“Inotivity has always been a strong supporter and team writer for BIF’s annual Collaborative Innovation Summit. Marty brings an inspired combination of creativity, marketing savvy and infectious enthusiasm to everything he does. I highly recommend him”

Saul Kaplin

Founder and Chief Catalyst, Business Innovation Factory

“We’ve worked with Marty as our idea catalyst for over a decade and his methods and approach to creativity and innovation have helped us develop smarter and more effective branding for our clients.  Recently, he led our team in the “Brain Game” which added a dynamic new dimension on how we collaborate as a team. Inotivity is a great partner for our firm.”

Susan Hogg

President, circle S studio

“Martin Baker provided a very well-received webinar about accelerating creativity and innovation to our group. Many of our members have creative responsibilities – design, writing, planning. They know when a creativity workshop is worthwhile, and their positive feedback to Martin’s/Inotivity’s presentation showed how successful it was. Martin was well-prepared, knowledgeable and interesting from start to end.”

Norman Quesnel

President, IFCA, Insurance and Financial Communicators Association

“Marty is a prolific writer and a brilliant strategist. He brings a unique style and energy to his work and he’s not afraid to challenge and push to make the work great. Plus, he’s ridiculously fun to work with.”

Chris Mumford

SVP, Group Account Director, The Martin Agency

“Public universities face increasingly tight budgets, forcing administrators to develop new ways of operating that rely less on money and more on brain power. Marty Baker assisted The College of Agriculture and Life Sciences at Texas A&M University by providing a excellent seminar on creativity and innovation, beginning the process that led to the college recruiting staff developing their own innovative solutions.”

Bill Gibbs

Former Director of Marketing and Recruitment, College of Agriculture and Life Sciences, Texas A&M University

“Innovation is a complicated jungle that all too many companies get lost in and where they loose money, energy and focus.  Marty is like the intrepid  explorer who always knows which way is North, cuts through the thick foliage of innovations fuzzy front end with an endlessly sharp understanding of what works and who guides you to new territory rich in ideas and creative solutions.  If you need to understand innovation, apply it to your challenges , birth the new ideas that will drive your company then Inotivity is the company to get you there.”

Dana Victor Montenegro

Idea Engineer/Innovation Catalyst, SeriouslyCreative
Former Driver of Culture, Innovation & Inspiration, Latin America & Caribbean at Red Bull

“I’ve partnered with Marty and Inotivity on a variety of initiatives — from all-day brainstorming and team building sessions to campaign concepts and individual tactic challenges. We’ve spent hours together slugging it out in stale, windowless, poorly ventilated, horribly lit mauve colored rooms decorated with half empty pizza boxes, precisely stacked soda cans and toxic Petri dish looking Styrofoam coffee cups. All in the reckless pursuit of capturing THAT idea. We work though the depths of creative despair to that great moment where everything connects with a rush and comes alive. It happens every time. Marty is a true advertising aficionado. He’s an enthusiast. He’s a cat with crazy creative chops and is surrounded by an air of innocence and wonder. He’s infectious. Spencer loves it when he shows up.”

Dan Hooven

Vice President, Creative Director, Spencer Advertising

“Marty has a wonderfully creative mind, and always brings a unique perspective to a project or situation. He has been involved in an essential way in some of my most successful creative campaigns, in terms of work product actually produced, and through stimulating discussion of concepts and ideas.”

Jay Harker

Former Director of Market Analysis and Strategy, First Clearing Correspondent Services